I-NDC, uchwepheshe womhlaba wonke kwezobuchwepheshe bokunamathela, iphethe ukuhlanganyela okuphumelele kakhulu eLabelexpo Europe 2025 - umcimbi ohamba phambili emhlabeni wonke wemboni yokunyathelisa amalebula namaphakheji - osanda kubanjelwa eFira Gran Via eBarcelona kusukela mhla ziyi-16 kuya ku-19 kuMandulo. Lo mbukiso wezinsuku ezine udonse izivakashi ezingaphezu kuka-35,000 zobungcweti ezivela emazweni angu-138 futhi ubonise ababonisi abangaphezu kuka-650 bebonisa izinto ezintsha ezisezingeni eliphezulu kulo lonke uchungechunge lwenani lokufaka amalebula.
Ngalo mcimbi, i-NDC yathatha indawo ephambili ngokwethulwa kwesizukulwane sayo esilandelayo sohlelo lokulebula olungenantambo kanye nolwe-laminating - ukuthuthuka okuthuthukile kobuchwepheshe bayo obudumile bokumboza okushisayo. Lesi sixazululo esiyingqayizivele sibhekana nesidingo esikhulayo semboni sokusebenza kahle kanye nomthwalo wemfanelo wemvelo, lapho ababekhona bedumisa ukwehla kwayo okungu-30% kokulahlwa kwezinto ezibonakalayo uma kuqhathaniswa nobuchwepheshe obuvamile bokulebula.
“Bekumnandi ukukhombisa imishini yethu nezixazululo, ukuxhumana nabalingani abasha nabakhona, kanye nokuzwa amandla ale mboni enamandla,” kusho uMnu. Briman, uMongameli we-NDC. “I-Labelexpo Europe 2025 iphinde yazibonakalisa njengeplatifomu ehamba phambili yokuxhumana nabasunguli bemboni. Ubuchwepheshe bethu obusha abugcini nje ngokuhlangabezana kodwa budlula okulindelwe yimakethe kokuzinza nokusebenza, okuqinisa ukuzibophezela kwe-NDC ekwakheni ikusasa lokubhala amalebula.”
Impumelelo ye-NDC eLabelexpo Europe 2025 igcizelela isikhundla sayo phambili ekusungulweni kwezobuchwepheshe kanye nezixazululo ezigxile kumakhasimende. Ngokuhlanganisa ikhwalithi yomkhiqizo ephezulu, ubuchwepheshe obuhamba phambili embonini, kanye nokuzibophezela okungapheli ekusimeni, inkampani iyaqhubeka nokuqinisa ukuncintisana kwayo emakethe yokulebula yomhlaba wonke.
“Sibonga kakhulu isivakashi ngasinye esivakashele idokodo lethu,” kusho uMnu.Tony, uMqondisi Ophethe we-NDC. “Ukuzibandakanya kwakho kanye nokuqonda kwakho kubaluleke kakhulu njengoba silwela ukuthuthukisa ubuchwepheshe obunika amandla impumelelo yamakhasimende ethu. Ukuxhumana okwenziwe kanye nokubambisana okwakhiwe kulo mbukiso kuzothuthukisa ukukhula kwethu kanye nokusungula izinto ezintsha eminyakeni ezayo.”
Uma ngibheka phambili, i-NDC isazinikele ekuthuthukiseni ubuchwepheshe bokulebula ngocwaningo oluqhubekayo kanye nentuthuko. Le nkampani imema ochwepheshe bemboni ukuthi bahlale benolwazi ngezinto ezintsha zakamuva futhi ibheke phambili ekuxhumaneni kabusha nabalingani kanye namakhasimende emicimbini yemboni yesikhathi esizayo.
Angikwazi ukulinda ukuhlangana nawe omusha noma futhi e-LOUPE 2027!
Isikhathi sokuthunyelwe: Okthoba-09-2025